MHB Proof
Trust should be something you can inspect.
Sourcing, formulation, manufacturing, verification and product limitations should be visible instead of buried under generic trust badges.
01
Source
Where ingredients, fabrics and materials originate.
02
Formulate
What is included, why it is there and what customers should understand.
03
Produce
Where products are made and which standards actually apply.
04
Verify
Certification, testing or other evidence shown with its real scope.
05
Disclose
Turn technical evidence into useful customer information.
Nutrition example
No generic green tick.
A product page should distinguish between certification, ingredient review, manufacturing controls and information still being verified.
Clean Protein · concept
MHB Proof snapshot
Ingredient originsSupplier pending
Animal-derived ingredientsFormula pending
CertificationNot claimed
AllergensWill disclose